The Guyana Fashion Week (GFW) staged a major traffic stopper in downtown Georgetown on Friday evening as part of their celebration of World Water Week
Miss Jamzone 2012, Ayana Harris, along with other models at the motorcade on Friday evening.
Miss Jamzone 2012, Ayana Harris, along with other models at the motorcade on Friday evening being observed between September 1 and 6.
Designers and models were consumed in the motorcade, showing off designers’ interpretations to the water campaign, promoting water, its protection and preservation.
Lorries, pick-up trucks, wagons and cars stretching over 30 vehicles drove through the streets of Georgetown to selected Caribbean music, with water spouting onto the onlookers who lined the streets to witness and participate in the activity.
This showcase was part of GFW’s ongoing mission to endorse the United Nation’s International Year of Water Cooperation.
GFW has partnered with the Natural Resources and the Environment Ministry and its dynamic division, the Environment Protection Agency, to utilise the cultural industry to advance the cause of its mission statement.
“Every drop counts”, “Water is life… giving life to fashion”, “It saves U! Save it!”, “Stop water pollution”, “There is no life without water” and “Save water, give life” were some of the expressions that emblazoned the pathway leading to Square of the Revolution.
The crescendo of their week of activities comes off at Seven Ponds, The Botanical Gardens at 16:00h today with “Still Waters run deep”.
At that event on Sunday, the winners of the spoken word and photography competitions would be revealed.
These competitions encouraged dialogue and deliberation at the national level, engaging participants of all walks of life as they contribute to the awareness campaign about the importance of water to life.