John Legend will headline next year’s Tobago Jazz Experience. The announcement was made on Monday at a press conference hosted by T&T at the World Travel Market in London, United Kingdom. The event was launched, for the first time, to an international audience, including journalists from the consumer and travel trade media, as well as key stakeholders within the travel industry, a release from the Tobago House of Assembly (THA) Division of Tourism and Transportation stated.
Deputy Chief Secretary and Secretary of Tourism and Transportation Tracy Davidson-Celestine, commenting at the launch, said she believed the decision to take the event to an international audience was a significant step in the right direction as the THA strives to increase the visibility of the event’s brand.
“We are committed to raising the profile of the Tobago Jazz Experience not simply throughout the region, but also around the world and so we capitalised on this opportunity to make this announcement to the UK market, which is one of our traditional and significant markets,” Davidson-Celestine said. “Combined with a major star like John Legend, I really believe we have a winning combination to make next year’s event a great success.” The sixth annual Tobago Jazz Experience returns to the island from April 19-27, 2014.
The event is designed to showcase the many assets of destination Tobago by taking visitors on a tour of the island through concerts hosted in several villages.