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Carlsberg – Sponsors “Boom Bastic” Concert

Carlsberg alcoholic beverage was recently launched in grand style at the 704 Sports Bar by Southland International Inc, with several promotions that will be held throughout the country.

At the launch, the beverage was labelled the official drink for the VIP section of Golden Boy Entertainment’s “Boom Bastic” Concert billed for November 29 at the Guyana National Stadium, Providence, East Bank Demerara, featuring the best in dancehall and reggae music.

The beverage which is retailed at $360 each will also be available at leading supermarkets and bars throughout the country. With a great taste, the beverage is expected to stay on the market and compete with other brands such as Stag, Banks, Heineken among others.

Carlsberg is the flagship beer brand in Carlsberg Group’s portfolio of more than 500 beer and beverage brands ranging from alcoholic and non-alcoholic products including Moussy and SOMERSBY Apple Cider which have been on the Guyanese market for the past year.

Headquartered in Copenhagen Denmark, Carlsberg breweries operates over 100 breweries around the world with more than 165 years of brewing expertise making them the fourth largest brewery in the world behind Anhueser Busch, SABMiller and Heineken.

A refreshing lager beer with a clean, crisp taste, satisfying depth of flavour and a rich, golden colour with an alcohol by volume (abv) of five per cent packaged in 250ml modern attractive bottles, Carlsberg beer is now available in Guyana through an exclusive franchise distributor relationship with Southland International Inc.

Consumers who are eager to try this quality brew can now find it major supermarkets, gas stations and outlets countrywide or visit our office at 23 Brickdam, Stabroek, Georgetown (ground floor of the Buddy’s Building).